The protection of your personal data is very important to us. In order to ensure that all data processing procedures on our website and in our offers are transparent and comprehensible for you as a visitor and user (hereinafter referred to as “user”) of our website, we explain in this data protection declaration the type, scope and purpose of processing your personal data on our website.
You can save or print out the Privacy Policy by either selecting the commands “print” or “save page as” in your browser.
This Privacy Policy is currently valid and has the status of May 2018. Due to the further development of our website and offers or due to changed legal or official requirements, it may become necessary to amend this Privacy Policy. The current Privacy Policy can be accessed at any time on our website at www.esch-brand.com.de/datenschutz/.
In the following, we explain the terms in accordance with Art. 4 of the General Data Protection Regulation (hereinafter referred to as “GDPR”), which are mentioned in the Privacy Policy:
Responsible in terms of data protection laws and including the EU General Data Protection Regulation (GDPR) is:
ESCH. The Brand Consultants GmbH
Kaiser-Friedrich-Ring 8
66740 Saarlouis
Tel.: +49 6831 95956 0
Fax: +49 6831 95956 99
E-Mail: office@esch-brand.com
Managing director: Dipl.-Kffr. Daniela Hesse-Esch
Commercial register: Amtsgericht Saarlouis, HRB 26514
Please direct all inquiries regarding the processing of your personal data or the exercise of your rights mentioned below by email, fax or post to the above address.
On our website we collect and process inventory data (e.g. names, addresses), contact data (e.g. e-mail addresses, telephone numbers, fax numbers, postal address), usage data (e.g. websites visited, links clicked on, interest in content, access times, access locations), meta and communication data (e.g. device information, browser information, IP addresses).
Those affected by the processing of personal data are all visitors and users of our website.
We collect and process the personal data of the users of our website in order to communicate with and inform them (e.g. contact and other inquiries, newsletter), to carry out statistics, reach measurement and analysis (e.g. with marketing and analysis tools), so that we can better design and optimize content and functions, to technically manage and optimize the website and to close security gaps.
We only process personal data if we are entitled to do so on a legal basis. In the following we will name these legal bases individually. Otherwise, we are always entitled to process personal data if the person concerned has given his / her consent (see Art. 6 Para. 1 lit. a, Art. 7 GDPR), if we are obliged to fulfill contractual or pre-contractual obligations (see Art. 6 para. 1 lit. b GDPR), if we have to fulfill legal obligations (see Art. 6 para. 1 lit. c GDPR) or if we protect our legitimate interests (see Art. 6 para. 1 lit. f GDPR).
We partly transfer personal data to processors or other third parties (e.g. payment service providers, hosting agencies, newsletter services, shipping companies etc.) with whom we work. We are entitled to do so if the person concerned has consented to this (see Art. 6 Para. 1 lit. a, Art. 7 GDPR), if we are thereby fulfilling contractual or pre-contractual obligations (see Art. 6 Para. 1 lit. b GDPR) if we thereby fulfill a legal obligation (see Art. 6 Para. 1 lit. c GDPR) or if we protect our legitimate interests (see Art. 6 Para. 1 lit. f GDPR). We conclude a so-called order processing agreement with order processors in accordance with Art. 28 GDPR, according to which they also undertake to comply with data protection.
This website is hosted on the servers of 1 & 1 Internet SE. The hosting services used by us provide the following services: infrastructure and platform services, computing capacity, storage space and database services, security services and technical maintenance services that we use for the purpose of operating this website. The legal basis for the use of the hosting services is the protection of our legitimate interests in the analysis, optimization and the economic and secure operation of our website (see Art. 6 Para. 1 S. 1 lit. f GDPR). Furthermore, the cooperation with the hosting service provider is based on the conclusion of an order processing agreement in accordance with Art. 28 GDPR.
Here, we, or our hosting provider, process inventory data, contact data, content data, contract data, usage data, meta and communication data from all users of this website.
The data is stored as long as there is a purpose for it. After that, the data will be deleted, unless this is contradicted by statutory retention requirements.
If we transfer data to a third country, for example because we hire service providers there, we are entitled to do so if the person concerned has consented to this (see Art. 6 Para. 1 lit. a, Art. 7 GDPR) if we thus fulfill contractual or pre-contractual obligations (see Art. 6 (1) b GDPR) if we thereby fulfill a legal obligation (see Art. 6 (1) c GDPR). Any country outside the European Union (EU) or the European Economic Area (EEA) is considered a third country. When transferring data to third countries, we pay attention to compliance with Art. 44 ff. GDPR, existing guarantees or determinations of the EU about an adequate data protection level in the third country, as well as the conclusion of any necessary agreements, e.g. standard contractual clauses.
When you contact us by email, fax, telephone or post, the data you provide (e.g. email address, name, telephone number, fax number, address) will be processed by us to answer your inquiries. In accordance with Art. 6 Para. 1 lit. b GDPR , we are entitled to do so. User data can also be stored in a customer relationship management system (“CRM system”) or in comparable databases.
We delete all data after the storage is no longer required, or restrict processing if there are statutory retention requirements.
You can, at any time, revoke the consent for the processing of your data. If you wish to unsubscribe and your data should be deleted, so that you will no longer be contacted regarding the participation in new studies, please send an e-mail to office@esch-brand.com indicating your
revocation.
Email adress: The data will be processed for the distribution of the study results for the participants. Providing the email address is voluntary. It will never be published or passed on to third parties.
Sociodemographic data: This information will be used to create a segmentation of the clients, based on a group data analysis focused on exploring similarities among the participants.
Preferences & opinions: The data will be processed with the purpose of creating a profile for different customer segments. The analysis will be carried on only on a group level.
No. Only the study report and the group evaluations listed therein can be sent to third countries. A conclusion about your person is not possible.
We keep it as long as we have consent.
No
What rights do you have?
You have the right at any time to request a confirmation from ESCH. The Brand Consultants about whether we are processing your personal data and the right to information about this personal data. You also have the right to rectification, erasure and restriction of data processing, as well as the right at any time to object to the processing of personal data or to revoke your consent for the processing of data or to request the transfer of data. For any information needs or requests, revocations or objections to the processing of data, please send an email to our Data Protection Officer or to the contact details above. In addition, you have the right to complain to a supervisory authority when violations of privacy occur.
ESCH. The Brand Consultants can also process your data for direct marketing insofar as we are
allowed to under the law. You have the right to object at any time to the processing of personal data
concerning you for the purpose of such advertising, without incurring other than the transmission costs according to the basic rates. This also applies to the profiling, as far as it is associated with such direct marketing. If you object to the processing for direct marketing purposes, we will no longer process your personal data for these purposes. The objection can be made free of form. The contact details can be found on this page.
When you contact us using our contact / callback- form, the data you provide (e.g. email address, name, telephone number, fax number, address) will be processed by us to answer your inquiries. We are entitled to do so in accordance with Art. 6 para. 1 lit. b, f GDPR. The user data can also be stored in a customer relationship management system (“CRM system”) or in comparable databases.
The minimum data that you have to submit to us so that we can process your inquiries are required fields from the form. You can optionally transmit further data. The transmission of your data is encrypted according to the state of the art.
We delete all data after the storage is no longer necessary, or restrict processing if there are statutory retention requirements.
If you have expressly sent us your consent to receive our newsletter, you will receive it regularly. On this legal basis, we can also send you comparable information by email to the email address you have provided. To register for our newsletter, it is sufficient to provide your email address. If you have registered to receive our newsletter, we will use the data you have provided for this purpose alone. We may also inform our newsletter subscribers via e-mail of all circumstances connected with the newsletter. The decisive factor for this information is that it is important for your newsletter registration as well as the newsletter reference. This applies e.g. for changes to our newsletter offer or new technical conditions. In order for your registration to take effect, we need a valid email address from you. In order to be sure that your registration actually comes from you as the website owner, we use the “double opt-in” procedure. It logs the newsletter order, sends a confirmation email and receives the requested response. No further data is collected. The data collected will only be used to send the newsletter. It will not be passed on to third parties. You are entitled to object to the storage of all personal data at any time. Your right of withdrawal also applies to the use of data for sending newsletters. Each newsletter contains a corresponding link. You can also unsubscribe directly from the website. You can also tell us your objection using the contact form at the end of this data protection notice.
We only store your personal data for as long as is necessary to achieve the purposes mentioned here. In addition, we only save your data if statutory retention requirements require it (e.g. 6 years in accordance with Section 257 (1) HGB and 10 years in accordance with Section 147 (1) AO for commercial and business letters, invoices, offers, etc.). After the respective purpose has ceased or these deadlines have expired, the data will be blocked or deleted in accordance with the statutory provisions in accordance with Art. 17, 18 GDPR.
All personal data that you enter on our website and send to us is encrypted on our website according to the state of the art.
Furthermore, we secure our website and associated IT systems with technical and organizational measures against loss, destruction, access, modification or distribution of your personal data by unauthorized persons.
We collect on the basis of our legitimate interests in the optimization and economic operation of our website in accordance with Art. 6 Para. 1 lit. f GDPR, the following data about every access to our website (so-called web server log files):
The data is used for statistical evaluations for the purpose of operation, security and optimization of the website. For security reasons (e.g. for the clarification of fraud / abuse cases), the data is then stored anonymously for a period of 7 days. The IP address is saved anonymously. If longer storage is required for evidence purposes, these will be deleted after the matter has been finally clarified.
You have the right to receive information and a copy of your personal data stored by us at any time free of charge (see Art. 15 GDPR).
You have the right to correct or complete your possibly incorrectly stored data (see Art. 16 GDPR).
You also have the right to restrict the processing of your data (see Art. 18 GDPR) and the right to have your data deleted (see Art. 17 GDPR). It is not possible to delete your data insofar as we are obliged to continue to store the data for contract execution or due to other statutory retention requirements. We will block your data instead of deleting it.
You also have the right to request that your data stored by us be transferred to another company or to have it transferred by us (see Art. 20 GDPR).
You also have the right to object to the future processing of your data (see Art. 21 GDPR). You also have the right to revoke your consent for the future (see Art. 7 Para. 3 GDPR). To exercise the aforementioned rights, please contact the above address for data protection inquiries. You can also lodge a complaint with the responsible data protection supervisory authority (see Art. 77 GDPR).
Furthermore, cookies are stored on your computer when you use our website. Cookies are small text files that make it possible to store specific, device-related information on the user’s access device (PC, smartphone). They serve the user-friendliness of websites (e.g. storage of login data), the collection of statistical data on website use and for analysis in order to improve the website. Cookies cannot run programs or transmit viruses to your computer.
You can prevent the storage of all or only certain cookies by setting your browser accordingly in the security settings. Cookies that have already been saved can be deleted in the browser. In these cases, however, the use of the website may be restricted.
This Website uses the following types of cookies:
Persistent cookies are automatically deleted after a specified period, which may differ depending on the cookie. You can delete the cookies in the security settings of your browser at any time.
Transient cookies are automatically deleted when you close the browser or log out. This includes session cookies in particular. These store a so-called session ID, with which various requests from your browser can be assigned to the joint session. This enables your computer to be recognized when you return to our website.
Both types of cookies can come from us (“first-party cookies”) or from third-party providers (“third-party cookies”).
You can generally object to the use of cookies for audience measurement and advertising purposes, further via the deactivation page of the Network Advertising Initiative (http://optout.networkadvertising.org/) and additionally via the US website (http://www.aboutads.info/choices) or the European website (http://www.youronlinechoices.com/uk/your-ad-choices/).
Furthermore, the storage of cookies can be prevented by setting your browser security settings. However, it may not be possible to use all the functions of this website.
These possibilities apply to all cookies or analysis tools mentioned below, which we use for marketing purposes on this website.
This website uses Google Analytics, a web analytics service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, (“Google”). The legal basis for data processing is the protection of our legitimate interests in the analysis, optimization and economic operation of our website (see Art. 6 Para. 1 Clause 1 lit. f GDPR).
We only use Google Analytics with activated IP anonymization, i.e. IP addresses are only processed further in abbreviated form in order to prevent them from being directly linked to a person. For this purpose, your IP address will be shortened by Google within the member states of the EU or the EEA. Only in exceptional cases will the full IP address be transferred to a Google server in the USA and shortened there.
Google Analytics stores cookies on your computer to collect and analyze data about your use of our website. This data is usually transferred to a Google server in the USA and stored there.
Google is certified under the Privacy Shield Agreement and is committed to complying with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
Google processes the data collected on our behalf to evaluate your use of our website, to compile reports on your activities on our website and to provide us with other services related to website and internet use. User data is stored for a period of 14 months. Then they are deleted or anonymized.
The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data. You can prevent the storage of cookies by setting your browser software accordingly; in this case, however, it may not be possible to use all functions of this website.
You can also object to the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google for the future by downloading and installing the browser plugin available under the following link: http://tools.google.com/dlpage/gaoptout?hl=de or https://www.google.com/settings/ads/plugin.
Alternatively (or when using the website via a mobile browser) you can prevent the processing of your data by Google Analytics by clicking the following link (deactivate Google Analytics). By activating the link, an opt-out cookie is placed on your computer. If you delete cookies on your device, you have to click the link again.
Alternatively, you can generally deactivate marketing cookies from third-party providers by using the above options for “general objection to cookies for marketing purposes”.
Further information on data protection by Google Analytics can be found at: https://policies.google.com/technologies/ads, https://policies.google.com/privacy or https://adssettings.google.com/.
You can view Google’s Privacy Policy at: https://policies.google.com/privacy/update?hl=de or https://policies.google.com/privacy?hl=de
Further information on data protection and Google’s terms of use can be found here: https://policies.google.com/?hl=de.
This website uses Google Remarketing, a service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, (“Google”). The legal basis for data processing in the context of this application is the protection of our legitimate interests in the analysis, optimization and economic operation of our website (see Art. 6 Para. 1 Clause 1 GDPR).
Google remarketing is an application with which we can address you again after visiting our website.
With this application, Google can determine your visit to our website as well as your click on certain content on our website and when you continue the internet-usage, specifically display our advertisements (so-called remarketing). This is done by means of cookies stored in your browser, via which your usage behavior when visiting different websites is recorded and evaluated by Google. According to its own statements, Google does not combine the data collected as part of the remarketing with your personal data, which may be stored by Google. In particular, according to Google, pseudonymization is used for remarketing, according to which the data are processed only in relation to cookies in the context of pseudonymous user profiles. The data processed by Google is stored on servers in the USA.
Google is certified under the Privacy Shield Agreement and is therefore committed to complying with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
SYou can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://www.google.com/settings/ads/plugin.
Alternatively, you can generally deactivate marketing cookies from third parties by using the above-mentioned. Use options for “general objection to cookies for marketing purposes”.
Further information on Google remarketing can be found at: https://policies.google.com/technologies/ads?hl=de. You can view Google’s Privacy Policy at: https://policies.google.com/privacy/update?hl=de or https://policies.google.com/privacy?hl=de
Further information on data protection and Google’s terms of use can be found here: https://policies.google.com/?hl=de.
This website uses DoubleClick by Google, a service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, (“Google”). The legal basis for data processing in the context of this application is the protection of our legitimate interests in the analysis, optimization and economic operation of our website (see Art. 6 Para. 1 S. 1 lit. f GDPR).
DoubleClick uses cookies or pixels to present advertisements that are relevant to you. A pseudonymous identification number (ID) is assigned to your browser in order to check which advertisements are shown in your browser and which advertisements have been called up. The cookies contain no personal information. This only enables Google and its partner websites to place ads based on previous visits to our or other websites. The information generated by the cookies is transmitted by Google to a server in the USA for evaluation and stored.
Google is certified under the Privacy Shield Agreement and is therefore committed to complying with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
According to Google, data is only transmitted to third parties by Google on the basis of legal regulations or as part of order processing. According to Google, it will never combine your data with other data collected by Google.
You can prevent the storage of cookies by setting your browser software accordingly. You can also prevent the collection of the data generated by the cookies and related to your use of the website and the processing of this data by Google by downloading and installing the browser plug-in available under the following link https://www.google.de/settings/ads/onweb#display_optout under DoubleClick deactivation extension. Here are some tips from Google for disabling advertisements that appear: https://support.google.com/ads/answer/2662922?hl=de.
Alternatively, you can generally deactivate marketing cookies by third-party providers by using the above mentioned options for “general objection to cookies for marketing purposes”. Further information on DoubleClick by Google can be found here: https://www.doubleclickbygoogle.com/de/.
You can view the Privacy Policy of Google under: https://policies.google.com/privacy/update?hl=de or https://policies.google.com/privacy?hl=de. For more information about Google’s Privacy Policy and terms of use, please click here: https://policies.google.com/?hl=de.
This website uses Google AdWords, a service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, (“Google”). The legal basis for data processing in the context of this application is the protection of our legitimate interests in the analysis, optimization and economic operation of our website (see Art. 6 Para. 1 Clause 1 GDPR).
Google AdWords is an online advertising program that we use to place ads in search engines. We also use conversion tracking as part of this program. Google Conversion Tracking is an analysis service from Google. If you click on an advertisement placed by Google, a cookie for the conversion tracking is placed on your computer. These cookies lose their validity after 30 days, contain no personal data and are therefore not used to personally identify people.
If you visit certain websites of our website and the cookie has not yet expired, Google and we can recognize that you clicked on our advertisement and were forwarded to our website. Every Google AdWords customer receives a different cookie. There is therefore no possibility that cookies can be tracked via the websites of AdWords customers.
The information obtained using the conversion cookie is processed to produce conversion statistics for AdWords customers, such as us. Here we find out the total number of users who clicked on our ad and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which we can personally identify users. The information generated by the cookies is transmitted by Google to a server in the USA for evaluation and stored.
Google is certified under the Privacy Shield Agreement and has thereby committed to comply with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active). You can prevent these cookies from being saved by making the appropriate settings in your browser software. You will then not be included in the conversion tracking statistics.
Alternatively, you can generally deactivate marketing cookies from third-party providers by using the above mentioned options for “general objection to cookies for marketing purposes”.
Further information about Google AdWords can be found here: https://adwords.google.com/intl/de_de/home/. You can view the Privacy Policy of Google under: https://policies.google.com/privacy/update?hl=de or https://policies.google.com/privacy?hl=de.
For more information about Google’s Privacy Policy and terms of use, please click here: https://policies.google.com/?hl=de.
This website uses GA Audience, a service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, (hereinafter: GA Audience). Among other things, GA Audience uses cookies that are stored on your computer and other mobile devices (e.g. smartphones, tablets, etc.) and that enable an analysis of the use of the corresponding devices. The data is partially evaluated across devices. Google Audience is given access to the cookies created using Google AdWords and Google Analytics. As part of the use, data such as, in particular, the IP address and activities of the users can be transmitted to a server of Google Inc. and stored there. Google Inc. may transfer this information to third parties if this is required by law or if this data is processed by third parties. You can prevent the collection and forwarding of personal data (especially your IP address) and the processing of this data by deactivating the execution of JavaScript in your browser or installing a tool such as ‘NoScript’. You can also prevent Google from collecting the data generated by the Google cookie and relating to your use of the website (including your IP address) and from processing this data by Google by clicking on the following link (http://tools.google.com/dlpage/gaoptout?hl=de) downloading and installing the available browser plug-in. Further information on data protection when using GA Audience can be found under the following link: https://support.google.com/analytics/answer/2700409?hl=en&ref_topic=2611283.
This website uses Google AdSense, a service of Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, (“Google”). The legal basis for data processing in the context of this application is the protection of our legitimate interests in the analysis, optimization and economic operation of our website (see Art. 6 Para. 1 S. 1 lit. f GDPR).
Google Tag Manager is a tag management system that allows us to quickly and easily update tags and code snippets on our website.
Google Tag Manager is a solution that allows marketers to manage website tags through one interface. The Tag Manager tool itself (which implements the tags) is a cookie-free domain and does not collect any personal data. The tool triggers other tags, which in turn may collect data. Google Tag Manager does not access this data. If deactivation has been carried out at the domain or cookie level, this remains in place for all tracking tags that are implemented with Google Tag Manager.
Tags are small code elements on our website that are used, among other things, to measure traffic and visitor behavior, to record the impact of online advertising and social channels, to use remarketing and targeting groups and to test and optimize our website.
When a user visits our website, the current tag configuration is sent to the user’s browser. It contains instructions on which tags should be triggered.
More information about Google Tag Manager can be found here: https://support.google.com/tagmanager/answer/6102821?hl=de&topic=2574304&ctx=topic&visit_id=0-636625104013641252-4131606024&rd=2. You can view Google’s Privacy Policy at: https://policies.google.com/privacy/update?hl=de or https://policies.google.com/privacy?hl=de
Further information on data protection and Google’s terms of use can be found here: https://policies.google.com/?hl=de.
On our website vacancies / jobs are published, to which you can apply by email. Applicants are responsible for the secure transmission of applications with personal data via these communication channels.
In order to be able to process the applications, we need minimum details of data that result from the job advertisement. These are, for example, data such as names, address data and the documents belonging to the application, such as a cover letter, curriculum vitae and certificates. Further data can be transmitted voluntarily.
We process the data provided by the applicants only for the purposes of the application procedure. The legal basis for the processing of this data is the fulfilment of our pre-contractual obligations within the framework of the application procedure in accordance with Art. 6 Para. 1 letter b GDPR in conjunction with § 26 BDSG-new. An additional legal basis can be derived from Art. 6 Para. 1 lit. f GDPR if the data processing becomes necessary for us, for example, as part of legal procedures.
We process all the data that the applicants send us, e.g. name, address, email address, telephone number, specific data of the application. By submitting the application, applicants agree to the data processing in accordance with this Privacy Policy.
If applicants voluntarily transmit special categories of personal data in accordance with Article 9 (1) GDPR, we process them in accordance with Article 9 (2) lit. b GDPR. If we request these special categories of data, data will be processed in accordance with Art. 9 Para. 2 lit. a GDPR.
In the event of a successful application, the applicant data will be further processed by us to establish an employment relationship in accordance with Art. 6 Para. 1 lit. b GDPR in conjunction with § 26 BDSG-new.
Otherwise, we will only store applicants’ data for the duration of the application process and at the latest after the generally recognized and statutory retention periods. Afterwards or in the event that an application is withdrawn, the data will be deleted. The data will be deleted at the latest six months after the position has been filled, in order to be able to respond to claims by applicants under the General Equal Treatment Act. Additional data may also be stored longer for the fulfillment of other legal obligations.
If an applicant agrees, we will add their applicant data to our applicant pool so that we can contact them in future job advertisements. The legal basis for such data processing is the applicant’s voluntarily informed consent in accordance with Art. 6 Para. 1 lit. a, Art. 7 GDPR.
Applicants are informed that their consent to being admitted to the pool of applicants is voluntary and has no influence on the current application process. They can revoke their consent at any time for the future and object to data processing in the applicant pool for the future in accordance with Art. 21 GDPR. These declarations can be sent to the above mentioned address for data protection inquiries / to our data protection officer. The applicant data in the applicant pool will be deleted after a maximum of two years, unless statutory regulations require longer storage.
We use content or service offers from third-party providers on our website based on our legitimate interests (i.e. interest in the analysis, optimization and economic operation of our website in accordance with Art. 6 Para. 1 lit. GDPR) such as embedding videos or fonts (hereinafter referred to as “content”).
This always presupposes that the third-party providers of this content perceive the IP address of the user, since without the IP address they could not send the content to their browser. The IP address is therefore required to display this content. We strive to only use content whose respective providers only use the IP address to deliver the content. Third-party providers can also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of this website. The pseudonymous information can also be stored in cookies on the user’s device and contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information on the use of our online offer, as well as being linked to such information from other sources.
This website uses script libraries and font libraries with fonts from the provider Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, („Google Fonts“, https://www.google.com/webfonts/), in order to present the content of the website in a graphically appealing manner. The legal basis for data processing in the context of this application is the protection of our legitimate interests in the analysis, optimization and economic and secure operation of our website (see Art. 6 Para. 1 S. 1 lit.f GDPR).
As part of this application, the browser of the user who visits our website automatically calls the Google server, which is usually located in the USA. The Google Fonts are then transferred to the memory (cache) of the browser so that they can be used for the display. If the browser does not support Google Fonts or access, the text on our website is displayed in a standard font.
Furthermore, the following data is collected and stored when the Google server is called up: name of the browser used, version of the browser, website from which the request was triggered, operating system of the user, screen resolution of the user, IP address of the user, language settings of the browser or the operating system that the user is using.
This data, which is transmitted to Google in connection with the page view, is sent to resource-specific domains such as fonts.googleapis.com or fonts.gstatic.com. No cookies are stored on your devices. The data stored by Google is not associated with data that may be collected or used in connection with the parallel use of other Google services such as Gmail.
You can set your browser so that the fonts are not loaded by the Google servers (e.g. by installing add-ons such as NoScript (www.noscript.net) or Ghostery for Firefox browser (https://addons.mozilla.org/de/firefox/addon/ghostery/). Your advertising settings concerning the Google applications can otherwise also be set here: https://adssettings.google.com/authenticated.
More about the Google Fonts library can be found here: https://fonts.google.com/about or https://developers.google.com/fonts/faq#Privacy.
The Privacy Policy of the library operator Google can be found here: http://www.google.com/intl/de-DE/privacy/ or https://policies.google.com/privacy/update?hl=de
This website is embedding YouTube videos. The operator of the corresponding plugins is Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland, or YouTube, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland. The legal basis for data processing in the context of this application is the protection of our legitimate interests in the analysis, optimization and economic operation of our website (see Art. 6 Para. 1 Clause 1 GDPR).
When you visit a page with the YouTube plugin, a connection to YouTube servers is established. YouTube is informed which pages you visit. If you are logged into your YouTube account, YouTube can assign your surfing behavior to you personally. You can prevent this by logging out of your YouTube account beforehand.
When a YouTube video is started, the YouTube uses cookies that collect information about user behavior.
If you have deactivated the storage of cookies for the Google ad program, you will not have to expect such cookies when watching YouTube videos. YouTube also stores non-personal usage information in other cookies. If you want to prevent this, you must block the storage of cookies in the browser. You also have the option to set an opt-out cookie: https://adssettings.google.com/authenticated.
Further information on data protection at YouTube can be found in the Privacy Policy at: https://www.google.de/intl/de/policies/privacy/.
This website uses the Google ReCaptcha service provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland. The legal basis for the use of this service is to protect our legitimate interests in the analysis, optimization and economic operation of our website in accordance with Art. 6 Para. 1 lit. f GDPR.
This service is used to protect entries in online forms, in that the service uses a query to recognize whether the entry comes from a human or automated, for example from a robot. Here, the IP address and any other data of the user are transmitted to Google. If IP anonymization is activated on this website, your IP address will be shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. The full IP address is only transferred to a Google server in the USA and abbreviated there in exceptional cases. The transmitted IP address will not be merged with other Google data.
Google is certified under the Privacy Shield Agreement and is therefore committed to complying with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
You can find Google’s Privacy Policy here: https://policies.google.com/privacy?hl=de.
You can adjust your advertising settings regarding the Google services here: https://adssettings.google.com/authenticated.
This website uses maps from Google Maps provided by Google Ireland Limited, Gordon House, 4 Barrow St, Dublin, D04 E5W5, Ireland. The legal basis for the use of this service is to protect our legitimate interests in the analysis, optimization and economic operation of our website in accordance with Art. 6 Para. 1 lit. f GDPR.
When using Google Maps, Google also collects, processes and uses data about the use of map functions by visitors, for example IP addresses and location data. This data is usually processed on Google servers in the USA. The transmission of this data can usually be prevented in the settings of your device or browser.
Google is certified under the Privacy Shield Agreement and is therefore committed to complying with European data protection law (https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active).
You can find Google’s Privacy Policy here: https://policies.google.com/privacy?hl=de.
You can adjust your advertising settings regarding the Google services here: https://adssettings.google.com/authenticated.
Our website uses the tracking pixel technology from wiredminds GmbH (www.wiredminds.de) to analyze visitor behavior.
If necessary, data is collected, processed and stored, from which user profiles are created under a pseudonym. Where possible and sensible, these usage profiles are completely anonymized. Cookies can be used for this. Cookies are small text files that are stored in the visitor’s Internet browser and are used to recognize the Internet browser.
The collected data, which may also include personal data, are transmitted to wiredminds or collected directly by wiredminds. wiredminds may use information left by visits to the website to create anonymized usage profiles. The data obtained in this way will not be used to personally identify the visitor to this website without the separate consent of the person concerned and will not be combined with personal data about the bearer of the pseudonym. If IP addresses are recorded, they are anonymized immediately by deleting the last number block.
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